Hauv kev lag luam kev lag luam, qhov kev vam meej ntawm kev ua lag luam tshwj xeeb nyob ntawm ntau yam. Ib qho ntawm qhov tseem ceeb yog qhov ua tau zoo tshaj tawm kev lag luam thiab kev paub txog kev tswj ntawm qhov tseem ceeb tshaj plaws ntawm kev ua lag luam - muag. Kev vam meej kev muag khoom ntawm cov khoom muag yog lawv txoj kev nce qib ntxiv mus. Yuav npaj cov khoom muag zoo li cas?
Cov Lus Qhia
Kauj ruam 1
Nws tsis txaus los tsim cov khoom nws tus kheej los tsim kev thov rau nws. Cov neeg tsis ua kev yuav khoom kom txog rau thaum lawv paub tseeb tias qhov khoom tshwj xeeb no tsim nyog rau lawv thiab lawv tsis muaj kev xav kom yuav nws.
Peb txhua tus paub txog cov lus nug ib txwm hauv ntawv xov xwm thiab ntawv xov xwm thaum lub sijhawm sau npe ua phiaj xwm, khoom plig nyob hauv ntau pua cov khoom ua si me me hauv Kinder Surprise chocolate qe. Tsis tshua muaj khw loj tsis siv daim npav luv nqi lossis khiav peb-rau-ob qhov muag. Cov no yog txhua yam kev txhawb siab thiab muag cov tswv yim txhawb kev muag khoom. Hauv kev dav dav, lawv tuaj yeem faib ua ob peb pab.
Kauj ruam 2
Muaj ntau cov nqi luv nqi:
• nyiaj cheb uas muab rau qhov kev yuav khoom ntawm qee yam khoom, • Txo nyiaj tshwj xeeb - rau cov neeg siv khoom ib txwm (3-5%), cov luv nqi ntawm cov hnub nruj ntawm lub limtiam (piv txwv, ntawm daim pib nqi tsheb mus rau lub ntiaj chaw rau hnub ua haujlwm, rau daim pib mus rau xinesmas rau kev soj ntsuam thaum sawv ntxov), • nyiaj cheb ntawm cov khoom siv raws caij nyoog (muag khau lub caij ntuj no hauv lub caij ntuj sov), • nyiaj cheb nplooj siab rau hnub so (tuam txhab hnub tseem ceeb, hnub so hnub so), • nyiaj cheb rau cov kev xaiv ntawm cov neeg yuav khoom (nyiaj laus, tub rog tub rog, kev ua niam txiv tshiab, thiab lwm yam), • cov luv nqi ntawm cov qauv ntawm cov khoom ntawm xyoo dhau los thaum cov qauv niaj hnub tso tawm, • luv nqi thaum them rau cov khoom hauv "nyiaj ntsuab", • luv nqi thaum nriav cov khoom tshiab nrog kev xa cov qauv qub (hloov khoom muag),
• Txo "muag khoom kom nrawm" (piv txwv li, cov nqi yuav raug txo kom tsawg dua 1 teev hauv ib lub tuam haujlwm tshwj xeeb ntawm lub chaw yuav khoom los nyiam cov neeg siv khoom).
Cov txheej txheem no tuaj yeem ua haujlwm tau zoo, txij li, raws li cov kws tshaj lij kev lag luam, txog li 70% ntawm cov qhua rau lub khw muag khoom loj ua kev txiav txim siab yuav khoom thaum nyob hauv khw. Ntxiv mus, ntawm qhov tawm nws hloov tawm tias peb lub hlis twg ntawm txhua qhov kev yuav khoom tsuas yog tsis npaj.
• tus luv nqi thaum muas ib pawg ntawm cov khoom (tus nqi yuav qis dua tus nqi ntawm ib yam khoom).
Kauj ruam 3
Kev faib tawm cov coupons.
Daim coupon no yog daim ntawv pov thawj zoo uas muab rau tus neeg yuav khoom txoj cai qee yam kev txuag nyiaj thaum yuav khoom tshwj xeeb. Daim coupon no tau nrov heev hauv ntau lub tebchaws. Lawv txwv tus nqi txo rau tsuas yog cov neeg yuav khoom uas tus nqi nkag siab tiag tiag, thiab tso cai rau koj los kho lub sijhawm ntawm kev muag khoom. Daim Coupons tseem pab txhawb rau kev sim khoom ntawm cov khoom tshiab thiab pab ua kom coj los siv rau hauv txoj cai ntawm cov neeg siv khoom cais tawm.
Kauj ruam 4
Txhua yam khoom plig thiab kuaj dawb.
Cov nyiaj seem tuaj yeem muab nqi zog rau tus neeg yuav khoom uas tau yuav ib tus lej ntawm cov khoom lag luam lossis cov khoom lag luam rau qee qhov nyiaj. Ib hom nqi yuav yog hom ntim, uas tuaj yeem siv tau los ntawm cov neeg siv khoom hauv lub neej yav tom ntej (piv txwv li, cov thawv ntoo rau cov zib ntab, cov thawv ntim khoom zoo nkauj). Thaum cov khoom tshiab tau nthuav tawm rau hauv kev ua lag luam (hom tshiab ntawm cov khoom lag luam, cov tshuaj tsw qab), kev tshaj tawm "sampling" feem ntau ua tiav - kev faib khoom pub dawb.
Kauj ruam 5
Cov kev ua si feem ntau yog siv los txhawb kev muag: kev sib tw, cov ntawv sau lossis cov lus nug.
Hauv peb lub teb chaws, cov ntawv no, ua cov cuab yeej muag khoom muag, feem ntau tig los ua qhov zoo. Cov kws tshawb fawb los ntawm kev ua lag luam pom cov laj thawj kuj nyob hauv lub hauv paus no: ib qho ntawm cov yam ntxwv ntawm kev xav hauv lub teb chaws thiab kev xav hauv lub hlwb ntawm Lavxias nco ntsoov yog kev ntseeg ntawm qhov txuj ci tseem ceeb.
